If the Google™ algorithm wasn’t complex everyone would do what I do. I love its elusiveness. Here is an example of how it keeps me up at night and its mystery:
Google search for “go-to-market strategy United States” we are not ranked.
Yahoo search for “go-to-market strategy United States” we are number one organic.
Bing search for “go-to-market strategy United States” we are number one organic.
I have begun to dig on why Google™ is not indexing the site, it might be as simple, but if it were that simple, I am not sure Bing and Yahoo would be picking it up. More to follow on this conundrum soon. Sleep tight!